More Thoughts on Creativity
Sometimes, creativity is taking what others have done well and building upon it.
In that vein, here are some longer reads for your longer weekend to get those creative juices flowing. Dive in and let the creative waters wash over you. Here's to hoping you find that creative inspiration somewhere (because you do have to find it; it won't find you while you're idle).
While group activities like brainstorming might be useful for lightweight projects, like coming up with a new slogan for an advertisement, if you’re instead trying to solve an unsolved proof, or, more pressingly, improve ballistic missile defense, there’s no way to avoid learning hard things and then thinking hard about what you learned, hoping to tease out a new connection.
I must work alone. I think that going into society from time to time, or just going out and seeing people, does not do much harm to one’s work and spiritual progress, in spite of what many so-called artists say to the contrary. Associating with people of that kind is far more dangerous; their conversation is always commonplace. I must go back to being alone.
One of the qualities that David Ogilvy looks for in creative leaders? The courage to make tough decisions.