I'm working with some friends on a new business idea. We're spending this month testing the concept and researching. As we put together a business plan, we're listing out our trigger events, stuff like:
- When we sign on X customers, we'll then...
- After we talk to X suppliers, we'll be able to...
- If we decide to expand, we'll need to...
This kind of if/then planning lets us not get too far ahead of ourselves while also (at least in our minds) preparing for future success.
Whether you're planning a conference, a new company, a family, a retreat, or a speech, using trigger events allows you to not bet the entire concept on a pipe dream and helps cement your work in reality. Likewise, trigger events let you capitalize on momentum to keep moving forward.
What are your trigger events for your job?