Your community needs to show up before it’s ready to scale up.
Whether you’re trying to grow a company, a church, a volunteer group, or a fan base this year, you can’t get big until you first get deep.
Passionate members recruit passionsate members; lukewarm members recruit no one.
So before you grow, make sure your current people are committed.
Don’t focus on the amount of people in your community until you’ve focused on the amount of community in your people.
